Proxim

The fusion of 300 independant owner-pharmacists necessitated a new name and logo reflecting their personal commitment to health. Close collaboration between industrial designers and branding experts was key to implementing the new Proxim name and logotype in a coherent manner across highly diverse building facades, retail applications and communications materials.

Services
Logotype
Visual identity
Commercial signage

Firm
Bélanger Branding
Montréal
2006 - 2007